Google continues to bulk up its Maps offerings in India. The first time you use this feature you can select the areas/localities you are interested in, and get more personalized and relevant recommendations over time,” the executives wrote. “This feature also uses the ‘Your Match’ score, which uses machine learning to combine what we know about millions of places with the information you’ve added - restaurants you’ve rated, cuisines you’ve liked, and places you have visited. Users in India can now also follow a business and get updates and news on events. The third feature, dubbed “For You,” displays personalized recommendations for new restaurants and other trending places. “Besides your own city, you can also look up other Indian cities by just searching the city name - an easy way to get up to speed before you travel,” Vitaldevara and Thota wrote. The company said it uses machine learning to identify these areas. As part of the fresh paint job, Google said it has added shortcuts to give users quick navigation to restaurants, ATMs, shopping, hotels, pharmacies and, of course, offers.Īdditionally, there is also an option in the explore tab to get directions to top areas in each city. The company maintains a Google Maps Platform for enterprise customers, and has increased its access price over the years, but it has yet to monetize the consumer-facing part of the service in a significant way.Īs part of today’s announcement, the company has also revamped the “explore tab” in India to “reflect the rich diversity of local neighborhoods and communities,” said Krish Vitaldevara and Chandu Thota, directors of Google Maps, in a blog post. The new offering comes as Google explores ways to make more money off Google Maps. Google did not reveal the financial agreement it had with EazyDiner, a five-year-old New Delhi-based startup that has raised more than $13 million to date. Users can also book a table to a restaurant directly from the Maps app. Restaurant offers are just the beginning, as the company plans to ink deals with more partners and expand to more categories in the future, it said. The feature is live in 11 metro cities in India. Google said it has partnered with EazyDiner, a table reservation platform, to display offers from more than 4,000 restaurants. Users can now see a new “offers” option in the “explore tab” that will display promotional offers from local restaurants.
#GOOGLE MAPS RESTAURANTS UPDATE#
The company today rolled out an update to add three new features to the Google Maps app in India. Google said today that it has started to display discounts from restaurants in its Maps app in India as the Mountain View giant works to expand its ever-growing reach and relevance in one of its key overseas markets.
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